One of the things I have been researching, while on the job hunt, is the profitability trends and technologies for blogging.
It seems there are room for growth in profitability, such as the major recommendation of putting Google AdSense on your blog. But that seemed to be lackluster, not quite enough.
But it seems empty that there are no tools or means to integrate a shopping cart, or to browse the categories of recommended products.
I for example, use blogger/blogspot because it is free. But that is also gives me a set of possible Blogger Tags to add functionality to my blog.
Ecommerce sounds so many times, like a magic wand of big cash flowing in, but it isn't. It's a process of merely trading products/services for money that could be used to buy other products/services.
We could try to implement XML Databinding to allow browsing of categories of products, but that is only supported in IE, and has issues with the data being from a different domain as the site being displayed at.
In addition, bloggers can't create seperate blank pages, that you can do programming on. You just write a blog, edit the template, and that's about it.
So there you have this driving need to make more money with your blog, but the technology and usability limits are very tough to break...
Do we need a new standard of blogging? To add more functionality?
After all if blogs make money, maybe as more than just an affiliate, think of how that will grow the blogging industry, if people can sell securely their products.
Or even if you are just an amazon affiliate, if you can organize all your recommended books/products whatever into a browseable categories?
I think it's time for some innovation...
What do you think?